More than a decade ago, Susan’s clients, frustrated with their millennial employees, challenged her to find a better way to engage this generation. Exploring beyond the bounds of academic and consulting circles, Susan was profoundly moved by Sawubona (sow-BOH-nah, Zulu for “I see you”), a concept used at an organization that mentors deeply wounded youth from Los Angeles ghettos. Seeing how a Gift-Centered Approach turned around thousands of lives—for inner-city millennials and the staff serving them—Susan brought Sawubona Leadership to the corporate world, guiding hundreds of clients’ teams through dramatic turnarounds and cultural transformations to achieve increased productivity and profitability while transforming their lives. Today Sawubona is in over thirty countries.

The power dynamics in companies is shifting. Leaders that fail to create a culture where people feel empowered to use their inherent gifts, ignite new ways of working together, and go beyond doing a job to fulfilling a purpose, will see their most talented workers of younger generations leaving—working for their competitors or starting businesses to compete with theirs. Sawubona Leadership is a revolutionary method that revitalizes every generation to create a shared future and an enduring path to profits through purpose.